Ventura VCB FY 15/16 “Year In Review” Video
The Ventura VCB staff shared the accomplishments in Bureau's FY 15/16 “Year In Review” video - Economic Impact Through Tourism - which provides an in-depth look at the organization’s tourism marketing initiatives and their performance.
Just a few of the highlights include:
- While tasked with raising the Transient Occupancy Tax by 3% annually, VVCB reported a 13.4% increase over last year
- After launching a new website in late 2014 - VisitVenturaCA.com, VVCB had a nearly 32% increase in website traffic
- VVCB submitted Ventura for Sunset Magazine’s Travel Awards and was named a finalist for Best Beach Town
The VVCB plans to build on this enthusiastic support from its community partners during the new fiscal year.