2017 Tech Summit & Vendor Showcase Highly Rated

12th Edition in Salt Lake City

The Tech Summit included concentrated labs, dynamic general sessions, relevant workshops, and plenty of discussions with fellow attendees and vendors. Thanks to a terrific group of speakers, delegates, vendors and sponsors for coming together to mark the 12th edition of this popular education program. A key highlight of the conference included the findings of the DMA West Foundation’s yearlong DMO Website User and Conversion Study.

The labs about video strategies and emerging social platforms received evaluation accolades. The Innovative DMO Projects was a highly rated session. Other popular sessions in the evaluation survey included Email Marketing for Today’s Traveler, Integrated Social, What’s Missing in Your Marketing Strategy?, Top 5 (or More!) Digital Trends, and Content Circus.

In the evaluation survey, the general sessions (overall) were ranked Excellent or Good by 88% of the respondents; the workshops (overall) were ranked Excellent or Good by 90% of the respondents.

A key highlight of the conference included the findings of the DMA West Foundation’s yearlong DMO Website User and Conversion Study. The labs about video strategies and emerging social platforms received evaluation accolades. The Innovative DMO Projects was a highly rated session. Other popular sessions in the evaluation survey included Email Marketing for Today’s Traveler, Integrated Social, What’s Missing in Your Marketing Strategy?, Top 5 (or More!) Digital Trends, and Content Circus.

In addition to the educational content, the Tech Summit sponsored events, the vendor showcase and the offsite event—along with fabulous spring weather—ensured the success of the summit. Special thanks to our major sponsors: Visit Salt Lake, Drozian Webworks, TripAdvisor and Digital Edge. A special Ski Day, coordinated by Visit Salt Lake, preceded the summit.

The Tech Summit speaker presentations that DMA West received have been posted to the website—Resource Library password required.

2017 Education Summit Gallery

The 2017 Tech Summit included concentrated labs, dynamic general sessions, relevant workshops, and plenty of discussions with fellow attendees and vendors.

The following statements sum up the March 2017 Tech Summit better than any lengthy recap of the conference.

“Thank you again for hosting the DMA West Tech Summit. It was a great learning experience for me.”
~Daryl Zape, Marketing Coordinator, Santa Clara CVB


“Thanks for putting on another excellent Tech Summit. It was informative and inspirational -- best of both worlds!”
~Drew Foster, Marketing Communications Coordinator, Long Beach Peninsula Visitors Bureau


“Thanks again for the opportunity to speak at this year’s DMA West Tech Summit. I couldn’t be more excited about the work we’re doing and I love to share!”
~David Newman, Creative Director, Visit Seattle


“You and your team did a wonderful job with the Tech Summit. Thanks for all your work to make it so valuable for DMOs.”
~Marc Sapoznik, Executive Director, Rancho Cordova Travel & Tourism


“The conference was AWESOME! Very well run from my perspective. Keep it up.”
~Tom Coburn, CEO, Jebbit


“I enjoyed being a vendor at the Tech Summit in SLC.”
~Chris Newton, Destination Partnership Development, Go Travel Sites