Visit Anaheim Unveils “Heart-to-Heart” Campaign

In early November, Visit Anaheim unveiled “Heart-to-Heart,” a giveback campaign for the residents of Anaheim, providing CPR education and training for the city’s future. Visit Anaheim, in collaboration with the American Heart Association (AHA), Orange County Division, will work to equip Anaheim Union District High Schools with American Heart Association CPR in Schools Training Kits™ along with training provided by AHA to teach life-saving tactics to high school students. “Visit Anaheim’s ‘Heart-to-Heart’ campaign is a way we can directly giveback to our local Anaheim community, which is a fundamental part of what we do as an organization,” said Jay Burress, president & CEO, Visit Anaheim. “The idea for the campaign was inspired by American Heart Association’s decision to host their 2017 Scientific Sessions at the Anaheim Convention Center after a 16-year absence. The program celebrates them and their mission to help educate and train our future to fight heart disease.” “This training could not be possible without the incredible generosity of Visit Anaheim,” said Danielle Sapia, Executive Director of the American Heart Association, Orange County Division. “Our goal is to double, or even triple, the survival rates of people experiencing cardiac arrest.” In collaboration with American Heart Association, Orange County Division, eight CPR in Schools Training Kits will be delivered to Anaheim High School and Katella High School by the end of 2017. AHA will also facilitate a CPR demonstration to each school’s faculty to ensure proper CPR training is offered to students. Each CPR kit includes 10 mannequins to train up to 70 students at one time. By 2021, Visit Anaheim pledges that all eight Anaheim Union District High Schools are equipped with enough CPR kits to train each student in each school.